Global beauty company, The Body Shop, has announced its commitment to have 100% of its product formulations certified by The Vegan Society over the next two years.
By the end of 2023 the beauty company’s goal is for its entire product formulations portfolio* to be certified by The Vegan Society and carry its Vegan Trademark.
Additionally, the company has also announced its plans to launch an ambitious rollout of refill stations across 500 stores globally this year, and a further 300 stores in 2022.
It also plans to extend its in-store recycling scheme, ‘Return, Recycle and Repeat’, across 800 stores, in 14 markets, by the end of 2021.
“Going 100% vegan is a natural next step for us and vegan beauty is a critical next step in our sustainability and environmental endeavours,” says The Body Shop’s Global Brand Director, Lionel Thoreau.
“This, along with our global refill and in-store recycling programs makes The Body Shop a destination for ethically-minded customers.”
Chantelle Adkins, Director of Business Development at The Vegan Society comments:
“Body Shop’s ambition to achieve 100% Vegan Trademark certification across their substantial portfolio of formulations demonstrates their solid commitment to deliver the very best in efficacious and planet-loving products.”
Mr Thoreau adds that while the roll out of their refill stations across the globe is a five-year plan, The Body Shop wants “refills to become mainstream – easy and accessible to everyone”.
* By December 2023, The Body Shop aims to have all their product formulas certified by The Vegan Society. It is possible that old formulations, which have not been certified by The Vegan Society may still present in the market at that point, as those products are being sold through.